Drive trade sales and business development for Greenlam Decorative
Veneers within the assigned territory.
Develop and strengthen relationships with dealers, distributors,
retailers, architects, interior designers, contractors, carpenters,
fabricators, furniture manufacturers, and other channel partners to
maximize market penetration.
Identify and onboard new dealers and trade partners while expanding the
existing network and increasing product reach.
Promote Greenlam Decorative Veneers among architects and interior
designers to generate specifications and project opportunities.
Ensure effective dealer management, discount management, and adherence
to uniform pricing policies in the market.
Conduct regular market mapping and competitor analysis to identify
growth opportunities and untapped segments.
Generate business through regular visits, customer meetings, follow-ups,
and relationship management with key trade customers and influencers.
Coordinate with internal teams to ensure timely order execution,
availability of products, and customer satisfaction.
Monitor sales performance, prepare MIS reports, and analyze market
trends to achieve business objectives.
Organize and participate in product demonstrations, dealer meets, trade
events, exhibitions, and customer engagement programs to enhance brand
visibility.
Track customer activities and maintain a comprehensive database of
dealers, architects, designers, and channel partners.
Ensure achievement of sales targets, revenue growth, and market share
expansion within the assigned territory.
Gather market intelligence regarding competitor products, pricing
strategies, customer preferences, and emerging design trends to support
strategic decision-making.
Drive project sales opportunities across residential, hospitality,
commercial, retail, and institutional segments.